Google Tag Manager (GTM) is a simple solution for managing JavaScript snippets that send data to third parties (like LiveHelpNow) from your website or app. You can easily add or remove snippets without requiring a developer to update any code. GTM is highly recommended for LiveHelpNow widget installation. It is easy, fast and the simplest way to load the LiveHelpNow on your website. Important: You

Skip the "Overview" section if you are familiar with UTM parameters. Overview UTM parameters are simply tags that you add to a URL. When someone clicks on a URL with UTM parameters, those tags are sent back to your LiveHelpNow account for tracking. For example, you have setup a new Ad Campaign to promote a new product, let's call it "Widget Z". Your ads promoting Widget Z run on google CPC,